Carbon Trade:An Opportunity For Africa

  There has been an increased global concern around issues of environmental conservation or the impact of human activity on the environment over the last century. The major contributor to

Excellent Operations Management For SMEs

  Many SMEs in Africa find the going tough the first 3 to 5 years of their businesses for various reasons such as finances, lack of business model, unsupportive national

Pricing Your Products for the 21st century Consumer

The price of a new product or service depends on a wide variety of factors. Price-setters must analyze variable and fixed cost structures, the competition, the evolution of the market,

New Marketing For a New Era In Africa

If the 20th century was the era of abundance for African SME’s, Viffa Consult reckons that the 21st century will be that of scarcity. This article tries to analyze the

Business Valuation Made Simple

Whatever your next strategic move; exit, growth (organic or acquisitive), the ability to value a business is crucial. The process is complex and you should take advice before committing, however, having

Harnessing The Power Of SMEs In Africa

  Most of us hear the term SME being used quite a bit in various circles such as government officials, financial institutions among others but we have never really understand

The next Battlefront for East African Retail Industry is Online

  Kenya’s retail industry has continued to record positive growth in 2015 and future prospects seems favorable underpinned by a growing middle-class, increasingly sophisticated consumers, the construction of new shopping

Why Big Companies Struggle To Market Online

  For all their rhetoric about a digital future, established firms in most industries still sell mainly through traditional channels, while newcomers seize the virtual territory. Take retail:  Nakumatt, Tuskys