The price of a new product or service depends on a wide variety of factors. Price-setters must analyze variable and fixed cost structures, the competition, the evolution of the market,
If the 20th century was the era of abundance for African SME’s, Viffa Consult reckons that the 21st century will be that of scarcity. This article tries to analyze the
Whatever your next strategic move; exit, growth (organic or acquisitive), the ability to value a business is crucial. The process is complex and you should take advice before committing, however, having
Most of us hear the term SME being used quite a bit in various circles such as government officials, financial institutions among others but we have never really understand
Kenya’s retail industry has continued to record positive growth in 2015 and future prospects seems favorable underpinned by a growing middle-class, increasingly sophisticated consumers, the construction of new shopping
For all their rhetoric about a digital future, established firms in most industries still sell mainly through traditional channels, while newcomers seize the virtual territory. Take retail: Nakumatt, Tuskys
There is a saying that goes don’t mix business with pleasure. Over the years I have come to appreciate this statement. Many entrepreneurs have found themselves doing business with
Few areas of business attract as much attention as new ventures, and few aspects of new-venture creation attract as much attention as the business plan. A growing number of
Studies show that insurance uptake or penetration in East Africa is quite low. Going by the number of advertisement going round you may notice that insurance companies spend a
A Small business that is independently owned and operated and not dominant in its operations are faced with many challenges. Such challenges may or not be within the control of
