We have heard all too often many companies in Kenya and Africa in general hire global consultants to help them turn around their fortunes from losses to instant profits. Most
In today’s world product and services are increasingly becoming similar both in terms of quality and pricing. The power of Product differentiation through branding is steadily waning. Imagine going to
There has been an increased global concern around issues of environmental conservation or the impact of human activity on the environment over the last century. The major contributor to
Copyright is a legal right given to the authors or creators of works. Under copyright law, the copyright owner has a number of exclusive rights including the right to publish the work, control copying,
Trade is crucial for the growth of any country more so African countries most of which envisage growing in double digits. African countries must therefore respond to local and global
Africa is developing fast, the world bank projects that by 2030 50% of the African population will be in urban areas. Most African governments cannot finance infrastructural projects to
In the late 2008 a British Company attempted to register Kikoi a a traditional coastal fabric as its trademark failed after intervention by the Kenyan Government. Thousands of East
Most people think that being an entrepreneur is about having that big and original idea idea. Ideally it is. To start something new, you need to have an idea that
The joy of getting a job offer can be clouded by a sense of disappointment if you fail to negotiate the right offer. So how can you encourage a prospective
The recent introduction of a lending rate ceiling for banks and other financial institutions in Kenya reopened an old debate over the appropriateness of regulatory intervention to limit the
